Knorr Soup Sampling Activation: A Flavorful Experience
Genesis Events brought the warmth of Knorr Soup to the streets of Kathmandu with a series of exciting sampling activations across key locations: Naxal, Kalanki, Pulchowk, and Bhaktapur.
A Taste of Home, Restaurant-Style This innovative campaign aimed to introduce Knorr Soup as a convenient and delicious solution for those seeking a restaurant-quality meal at home. By offering free samples of various Knorr Soup flavors, Genesis Events provided consumers with a firsthand experience of the brand’s rich taste and quality.
Key Highlights of the Activation:
- Engaging Sampling Stations: Eye-catching booths were set up at strategic locations, creating a buzz among passersby.
- Flavorful Delights: Attendees were treated to a variety of Knorr Soup flavors, each carefully crafted to tantalize taste buds.
- Interactive Experiences: Engaging activities and contests added fun and excitement to the event, fostering brand interaction.
- Social Media Integration: Real-time social media updates and contests encouraged audience participation and online buzz.
Through this successful activation, Genesis Events helped Knorr strengthen its brand presence and connect with consumers on a deeper level. By showcasing the convenience and deliciousness of Knorr Soup, the campaign inspired people to embrace the brand as a go-to choice for quick, satisfying meals.



Project Details
- Category: Event Management
- Client: KNORR
- Location: Nepal
- Year Of Complited: Nov 4, 2022